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Further
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Leadership Lessons: Piloting in Turbulent Times - Eileen McDargh CSP CPAE
The pace of change impacting the insurance industry has never been greater. From consolidations, mergers, and acquisitions to re-engineering profit centers, creating new product lines and calming a variety of stakeholders, managers are faced with...
The Write Way to Market - Nicholas Dixon
The internet has always being fuelled by an adrenaline rush of information. All this content means more traffic for webmasters and this is the lifeline of any website. Many of the newbies that are being exposed to the internet on a daily basis...
Build up your customer groups for your home based business - heshuo
Build up your customer groups for your home based business In one word, all the social activities are around marketing, selling, no matter what those are who they are, lawyer, doctor, whatever. And the first step is to find or build up your...
The Naughty Niches: Potential Gold Mines or Business Killers? - John Weisenberger
Okay, so you're looking for new ways to grow your online business and you can't help but notice all those adult oriented matchmaking sites popping up (literally) all over the place. After awhile you begin asking yourself if it's time to replace or...
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Marketing your Fundraiser for Success
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Written By:
Brooklynn Anderson
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One of the biggest mistakes most groups and organizations make is to not properly market and publicize your fundraiser. Don’t make the mistake of thinking they will just find you because you and your group will be in the right place at the right time! Get them excited about the fundraiser, make them want to come and participate, make it fun for them!
Below we have some easy and FREE tips to help you make the most of marketing your fundraiser for success!
Tip One: Send out a press release but be sure to give yourself a minimum of four weeks lead time. There are many free press release announcement services online, just do a Google search to find them.
Tip Two: Make the small business owners in your area aware of your fundraising event. Offer them a sponsorship for a small donation toward your fundraiser. It’s a win/win situation for you and them!
Tip Three: Focus on the goal! On all materials pertaining to your fundraising event, be sure to include the grand total that you need to achieve for your group or organization. This will help create urgency and it will also help keep you motivated.
Tip Four: Flyers are one of the oldest and truest forms of marketing and it works! Make flyers on your own home computer and be sure to take them everywhere with you. You could even use Avery postcards so you can print four up at a time and they are still plenty big.
Tip Five: If small businesses aren’t interested in sponsoring your fundraiser ask if you can at the least leave flyers on the counter for their - continued below ...
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customers. Many will say yes, you just have to ask! Another option is to visit the store before printing your flyers and ask them if they would like to include a free coupon on your flyer as well – it’s an added benefit for your customer and it also gives the company a little something for helping out as well.
Tip Six: Network in circles that have something in common with your fundraiser. If you have a website make sure your fundraiser is prominently displayed on the front page. If you don’t have a website, get one! It doesn’t have to be big and fancy but somewhere to direct your customers will expand your business reach.
Tip Seven: If you have a friend in direct sales, ask her if she would like to participate in the fundraiser and it will also be a good way for her to get her name out there and also be recognized for her fundraising efforts.
Marketing your fundraiser can be done in several different ways; these are just a few, free ways to get started. Depending on your organizations needs and how it is set up will determine which avenue is best for you pursue but this should help get you started on the right path - Happy fundraising!
About the Author
Brooklynn Anderson is the owner of http://www.fundraisinghq.com the ultimate fundraising resource. FundraisingHQ is organized into the different types of fundraising ideas to help your group run successful fundraisers!
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Winning The Fight Between You And The Clock - Jeffrey Mayer
"Slaves to the clock" was the cover story in the March issue of CEO magazine. "You can never out work a problem, you have to out think it." said A.G. Lafley, Proctor & Gamble's CEO." Too much to do. Too little time. It's a universal problem. From...
Las Vegas Sands Corp. is IPO of the year - Iulia Pascanu
Sheldon Adelson, founder and owner of Las Vegas Sands (LVS), won $690 million on December 15 2004, in the most profitable initial public offering (IPO) in the American gaming industry. Las Vegas Sands is the company that owns the...
Medical billing businesses are growing fast and providing a needed service for doctors all over the country. - Randy Wilson
You’ve seen the commercials and web sites about starting medical billing businesses in your home. You can’t just start calling doctors and telling them you will take care of the billing for them. It is their income and they want to know you are a...
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