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Further
Reading ...
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Flipping Fixers: Using Transformation Psychology for Top Dollar - Jeanette Joy Fisher Satisfying and lucrative real estate investment depends upon your correct assessment of profit potential, of course, but your ultimate success depends on your ability to transform a fixer into a dollhouse. The renovation process involves physical...
Shades of Grey - Nan S Russell A paperweight sits on my desk, etched in silver the message: Life isn't always black and white. It serves as a reminder there are few absolutes at work (or in life). Yet, it would be easier if there were; if good ideas from bad, trustworthy people...
Stronger, Clearer Testimonial Letters Sell Better - Marcia Yudkin Misconceptions about testimonial quotes from clients and customers are rampant, weakening Web sites and printed brochures that fail to use the full power of these marketing tools. For instance, longer is not better, and unsigned testimonials add...
5 Quick Ways To I.ncrease Your E-zine's S.ubscriber Base - Gary Baker Welcome to all of you out in netland. If you have been doing any type of "m.arkeing" o.nline at all, then you have heard over and over again the importance of having your own o.pt-in l.ist. Without a doubt, if you don't start and continue to...
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Magic in the air: But Where Are My Millions!
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Written By:
Milana Nastetskaya
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Please, forgive me, but today I am going to sound harsh. Just got a note from one of the customers in my town. John owns a landscaping business and 3 months ago decided to take his company cyber. Well, guess what his today's note said: "Haven't got any feedback from the web site so, please, close my account".
John has invested a total of $60 ($20 a month) into his web site, and 5 minutes of his time to fill out the form. The web site was automatically generated based on the information he put in, so there is no extra work involved.
Then John just got back to his business, waiting to see what happens. As many of you already realize - NOTHING HAPPENED.
No freebie was offered, no e-mail addresses were collected for future contact, no special offers were posted... What exactly did John expect to happen? Thousands of visitors to pour to his web site? But he didn't submit his URL to any of the Search Engines either. Nor did he promote his web site on any of the places where his potential customers might hang out.
Or may be John was hoping to increase his bottom line through an idle web site? Nope, not happening either.
You will be surprised how many people give up after 3-4 months of having a web site, complaining that it's not bringing the results they were hoping for. Some even go as far as spending the time and money building the - continued below ...
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continued ...
site, but then leave it alone and wait for the sales to pour in.
I think I know what the problem is.
Many business owners think of a web site as just another ad. "I have a web site, so now more people will know about my company".
But there is no magic in the air - to make a penny from your web site you must not only build it but let the world know it's there. Search Engines, directories, forums, newsletters, articles, and freebies are only a few ways to do that.
Subscribe to a couple of online marketing e-zines and you will have plenty ideas of how to reach your target customer. Sign up for a free teleclass (teleclass.com) and get a chance to hear how experts and other business owners market their web sites.
Remember: there is no magic wand that will take your web site and market it for you. Be pro-active. Do something every day to promote your web site, and you will see the results from your web site. Do nothing - and you will be the next "John" asking to cancel his web site.
About the Author Milana Nastetskaya is a full time web and the author of two books: "Create Your First Busines Web Site in 10 days" and "65 Instant Web Design Answers". http://www.firstbusinesswebsite.com http://www.instantwebanswers.com
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Small Manufacturers Approve Leasing Manufacturing Software - Rocky Smolin E-Z-MRP, the leading manufacturing software system for small manufacturers, announced effective April 15th, there will be a new pricing and product structure. According to Rocky Smolin, founder of Beach Access Software, makers of E-Z-MRP, “We see a...
How To Become A Savvy Real Estate Investor - Jamie Madison If you’ve turned on the television lately, at some point you'll hear the experts praising the virtues of diversification. Real estate has long been considered a conservative, long-term strategy to growing wealth. While some seasoned real estate...
COLLABORATIONS AND AFFILIATIONS - Gail McMeekin Selecting the right colleagues and affiliates is a key success strategy for any career path. Whether you work for an organization or have created your own, the people with whom you partner impact your results as well as your fulfillment and ...
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