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Further
Reading ...
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7 Ways To Get Financing For Your Home Business - Dean Phillips
Thinking about starting a home business? Do you already own a home business but need cash? Perhaps you can qualify for a small business loan. However, before you attempt to borrow any money, you first have to figure out how much money you need....
How To Turn Part-Time Profits Into the Motherload! - Jeff Smith
2 years ago, something happened to me that changed my life - forever! After 6-months of studying every possible shred of information on internet marketing, I finally got it. It's NOT about any one marketing technique. It's NOT about working for...
SuperCharged Secret 4, Credit Card Utopia - Tom Levine
YOU SCRATCH MY BACK, AND I’LL BUY SOME MORE BEER! Let’s just take a brief moment to recap: If you’ve been following along on this journey with me, learning the 5 Super-Charged secrets to Credit Card Utopia, then you now know 3 very important...
How to make a resume to scanner - 8 tips! - Richard Flink
Publishing guidelines: permission is granted to publish this article electronically or in print as long as the bylines are included. A courtesy copy of your publication would be appreciated. Word count: 361 with resource box How to make a resume...
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How Yahoo's Recent Facelift Can Mean More Traffic To Your Site
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Written By:
Tinu AbayomiPaul
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It even surprised me.
Yes, even though I have been pointing out the possibility since July, and was forced by demand to release my study findings before my book was even half finished, I was shocked when I heard the news as well.
You see, I was sure we were at least a year off from this glorious day.
The News
Yahoo has had a little facelift, which you've probably read about by now. The real news is more important for your site - the “My Yahoo!” page looks different too.
On September 28, 2004, surfers who logged in to their personalized Yahoo area saw an announcement explaining the RSS and Atom files that show updated information to a website as content feeds, effectively pushing news feeds into the mainstream.
The new look to this section of Yahoo was presented as a full page ad to every single account holder upon first log in that day, and even now, there remains a notice posted.
When I logged into my page in the "My Yahoo!" section, I saw a big difference in the number of feeds left to choose from, as well as in the way they were presented.
Currently, the RSS module boasts "150,000 sources". If your site isn't one of them, its crucial that you act now. If you have one and you’re not getting the results you’d like from your set-up, there are small changes you can implement that will make a huge difference in your listing.
Best results aren’t as easy as submitting your feed now, but you’re still within the window of opportunity - if you do it properly.
What the News Could Mean For Your Site If You Act Now
One of my clients recently called this "the back door into Yahoo". Whether that statement is accurate as far as getting included, or receiving an increase in rankings within Yahoo's search engine via your feed, depends on your site, and whether you create your feed correctly.
If you could use a daily stream of traffic from even a small portion of Yahoo's estimated 20 million users, this could be your final wake-up call. You’ll want to learn how to create a feed that gets well listed immediately.
Currently, the RSS module boasts "150,000 sources". Yahoo will still need hundreds, perhaps thousands more, even if it only intends to list the “creme de la creme” of the submissions it gets. Being in that group is as easy as submitting your feed.
Being at the top of the list isn’t. However, you’re still within the window of opportunity if you take the time to learn how to do this properly. You can get free details on how to do that at helpmerss.com.
“My Yahoo!” RSS Headline module Coming Out of Beta?
If I had to guess, I'd say all signs point to yes. When that - continued below ...
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continued ...
happens, Yahoo's RSS/Atom directory will likely contain only those who added their feeds early. New feeds seeking to be included will probably face stricter standards.
If you don't have one yet don’t worry, because it’s never been easier to make one. If you can cut and paste, there are tools all over the Net that will show you how- some will even generate the file for you.
However, there are still certain guidelines you need to follow with your feed to get a good result out of Yahoo - it's not as simple as adding your feed now that there are more competing listings.
Yahoo is still accepting new sources for RSS feeds. Readers of my last book state that they are getting excellent results following my instructions, though initial inclusion no longer occurs at the same rate. Plenty of markets have few feeds available, or none at all. Your site could fill that void.
That means you still have a chance at a first page ranking. The traffic I get on a daily basis from My Yahoo readers alone sounds like I just like to brag.
And I do, but that's hardly the point.
The point is, there's no place you can even go to buy the caliber of exposure to the quality of audience that reads feeds. The typical audience that accesses information by feed are also blog readers. A study this summer estimated that the 69.3% of blog readers are aged 29-50, and that 40% of this audience are people who have household incomes greater than $90,000.
The type of surfer that would subscribe to your feed has pre-qualified themselves as a lead, with a certain level of understanding and interest in your topic, often on a professional level. And if you don't spend every post hitting them over the head with your sales pitch, they can be both loyal and interactive.
(If you do, they'll unsubscribe from your feed faster than you can spell s-p-a-m.)
And if you're in the business of providing information you can use, in a way that shows how you can solve their problem, it's like preaching to the converted. If your product solves their problem, and you show that you deserve the trust of this subscriber, you’ll also find the route to a sale an increasingly downward slope.
The bottom line - this is the power surfer's favorite toy. And if your content appeals to them, you need to learn how to play.
Copyright 2004 Tinu AbayomiPaul
Learn how Tinu saw a 75% increase in both traffic and sales from feeds at http://freetraffictip.com/rssbook. For free reprint rights to her articles (and a potential $500 bribe) send a blank email to moneyarticles@freetraffictip.com.
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| _Additional Resources ... |
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Why Look At Mobile Homes For Sale? - Steve Gillman
There are mobile homes for sale, for much less than stick-built houses, in most areas of the country. Despite the persistent predjudice against them, and sometimes against their residents, mobile homes are the cheap housing choice of millions....
Bidding For Buyers---Lessons From The Auction Block - Jerome Chapman
If you think that E-bay has nothing to teach you, think again. It doesn’t matter much that you aren’t in the auction business and that your website is entirely different in scope. What matters is that the first place phenomenon of the Internet...
Do you want your own fully programmable ERP? - Part 3 - J C Melo
Continuing from the second article: 6. About the aground mathematical model, let us to see the product k: First quantity received in 10/6/98, quantity 1,000, unit cost US$ 34.00. Second in 12/11/98, quantity 1,300, unit cost US$...
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