 |
Further
Reading ...
|
|
Top 7 Small Business Sites for 2005 - Jinger Jarrett
If you want to start a business in 2005, and start making money almost immediately, the sites listed below are some of the best I have found. I've chosen each site because it is absolutely outstanding in providing the tools you need to get started,...
The Forex Market explained! - John Kaka
The word Forex is an abbreviation for The Foreign Exchange Market. This is the market in which all is bough and sold is money itself, which means that with certain currencies you can buy other kinds of currencies. It is the largest and most liquid...
Choosing a Good Spanish English Translation Dictionary - Clint Tustison
English Spanish dictionaries come in all shapes, sizes, specialties, and mediums. There are paperback dictionaries, medical dictionaries, desktop dictionaries, electronic dictionaries, good dictionaries, and bad dictionaries. All the options can...
Internet Marketing and Your Old Age - A Raymond Randall Jr
Everybody wants to learn how to make money on the Internet. What about saving money for retirement and your future? If you don't do it, who will? Alan Greenspan, Chairman of the Federal Reserve Bank, recently confronted the U.S. Congress about...
|
|
|
How Will Your Visitors Remember You And Your Business? Brand Yourself From The Crowd...
|
 |
Written By:
Radhika Venkata
|
|
|
Big and Yellow 'M' reminds you McDonalds... 'DELL' with oblique E reminds you famous 'Dell' computers...
No matter somebody is a beginner or a well established business person, they need to make their products familiar to the people. With so many products and services in the marketplace, what makes your product so unique and familiar?
More simply 'How will your potential prospect remembers you?'.
Simple answer would be 'Some uniqueness in your business'. This is otherwise called 'Branding'.
Two important false believes about branding are:
- Branding a business needs lot of money expenditure.
- Branding is only for Big boyz.
No matter the business is small or big or local or international, try to make it unique in someway, so your visitor or customer will remembers you.
How to brand Your Business?
1. Logo:
If you are not a graphic designer, hire a professional to create one for you. Your logo should reflect your business, easily understandable to viewers, good colors which don't lose their quality when you transform them to other media.
2. Tagline or statement below your logo:
This should breif, understandable and go with your business model. Like:
"Logo designing at An Affordable Price"
or
"Logo designing for both Small and Large Businesses"
3. Domain name:
Make it unique and make it familiar to your visitor.
See the name Registerfly.com. They branded it all over their web site like 'fly through domain registration', 'flypack' etc etc. And their other web sites like whofly.com... Everything goes with or like 'fly'.
4. - continued below ...
|
|
|
continued ...
Unique advertising methods:
You know... when I want to buy my Dell, I just went through PC Mag and bought recent issue to check out the prices and models. Ofcourse I can go to their web site too. But I think I am so accustomed to see the ads in PC Mags.
5. Good Customer support:
Have you heard of word of mouth? It is so influential too. You will get potential target customer. People will always be impressed by good customer care. They'd love to tell about you to their friends and relatives about your service(s).
6. Email Branding:
Put Your ezine name in your email subject lines. Put your logo in the email message body. Let your subscriber knows that email came from your company.
Here is a service for email branding: http://brandedemail.onletterhead.com/products.aspx
7. Your Product:
Create an unique product. Develop it to an extent that some day if somebody think of your product they will remember your name or company. Or vice versa. This takes little bit time and patience. But sure one can be successful...
Final word: Any other methods you know? Well... I'd be glad you found it :-)
Radhika Venkata
Subscribe to 'EbookBiz Magazine' which is completely focused on ebook business and Internet Marketing. Receive FREE Ebooks with Resale rights every month!
http://www.ebooks-world.com/freetosell.shtml
Webmaster Resources: List Your product, ezine or web site free!
http://www.webmasters-central.com/
|
|
|
|
 |
|
|
| _Additional Resources ... |
|
Four Timeless Investing Tips - Dr Steve Sjuggerud
Uh oh. We're in trouble... I just hosted our annual Investment U seminar, where a few hundred attendees came to learn to be better investors. With a laundry list of the stars in our business, attendees picked up a lot of great investment ideas. And...
Increase Exposure To Your Website for Free - Isaiah Hull
When I first began attempting to make money on the internet, I fell into the trap of advertising my website with "get rich quick" promoters and products, thinking I'd get my money back immediately with their allegedly wonderful services. After...
Nine Simple eBay Selling Hints - Terry Gibbs
Some of these eBay hints will save you money, others will result in higher prices. Either way, these will help you run more profitable eBay auctions. 1. Write a simple description and do not clutter your auction with unneeded items like animated...
|
|
|
|
|
|
|
|
|
|
