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Further
Reading ...
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The Value of Self-Teaching in Home-Based Marketing - Brian Moore
When I became a music teacher, I thought I had learned enough in college to be an expert in my profession. Was I in for a rude awakening. After a short stint I realized what's more valuable in teaching is what they fail to teach you in college -...
Comparison Shopping and Starting an Internet Business - Don Berthiaume
Stop for a minute and think about how much we are, by nature, comparison shoppers. How many times a day do we compare things and make a decision based upon this comparison? And why is that? We could sit here and rattle off a number of reasons....
Asphalt Paving Company Serving Property Management Corporations - Brett S Lane
Manhatten Paving Company now offers its asphalt paving services to property management companies in Los Angeles, California. Thus, enabling them to get greater discounts for asphalt paving work conducted to meet their specifications across a...
Investing and the Fear of Regret and Greed - Ioannis Evangelos Akis Haramis
Discipline can be simply defined as your ability to follow your investing and trading plan. Discipline is a rather simple concept. You just need to define what, when and how you want to trade and manage it. You also need to decide how to handle...
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“How To Crank Out Million Dollar Product Ideas From Scratch”
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Written By:
Ewen Chia CEO, Midas Touch Marketing
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Are you currently stuck trying to think up ideas
for that million dollar product?
I’ve got a surefire formula to get you unstuck and
on the road to generating more profitable product
ideas than you can handle.
First, let’s talk about the real reason people hit
a blank wall when they start brainstorming. The sad
fact is that our brains are a bit lazy.
The human mind hates sustained concentration and
always seeks the shortest, quickest and easiest
path to solving any problem.
When you sit down with pen and paper in hand and
ask yourself, “What product do I want to create?”,
you’ve just given your brain an overwhelmingly
open-ended question...
The problem is that the term ’product” is far
too abstract. It includes literally thousands of
possibilities. Your mind gets overwhelmed and
doesn’t know where to begin.
Think of your mind as a young child on a playground.
You want to give him a clear set of boundaries. He
can play freely and safely as long as he knows your
parameters – but set him loose with the command to
“do anything”, and he’s likely to run out of your
control.
Fortunately, there’s a formula you can use to take
control of the brainstorming process...
This formula gives your mind something it absolutely
loves: order and categorization.
When you use this formula, ideas will come to you
automatically. The reason is that you are giving
your mind a logical map to branch out from, rather
than asking it to start in the middle of nowhere.
Are you ready to learn the formula for churning out
million dollar product ideas at will?
Here it is:
==> Consumer Class + Product Purpose = Winning Idea
Each of the above variable represents a set of
questions you must answer.
Your answers do not lock you into anything. Instead,
they create a series of sub categories to guide you
in your brainstorming sessions. These sub categories
enable you to open up new tightly defined niches the
farther you go.
(1) Let’s start with the “Consumer Class” variable:
Who is your consumer? Is he/she:
- An individual?
- A small business?
- A large business?
- An end user at home or at work?
- A single product consumer?
- A bulk product consumer?
Also ask the question of what your consumer is
interested in, and which market niche he/she belongs to.
(2) Now, let’s look at the “Product Purpose” variable:
What is the purpose of this product? Is it:
- Pure information and education?
- Aimed at solving a problem quickly and efficiently?
- Designed for entertainment?
- Factual or fictional?
- Text only or will it include software, audio or - continued below ...
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continued ...
video?
- Complete as is or will it require updates?
- Suitable for download or better off rolled into
a membership site?
You can even add additional variables to plug into
the formula if you want.
Notice how each variable opens up further room for
categorization? Let’s say that you chose “a single
product consumer” for your consumer class variable,
and “fiction” for your product purpose variable.
What you really have is a fictional entertainment
product.
At this point, you have a new map to branch off from!
What comes to mind when you think of a single product
consumer? E-books come to mind. Maybe the product
should be a work of fiction in e-book format?
This sounds good, so now all you have to do is figure
out what types of fiction people are actually
searching for online.
The next step is to go to overture.com and type in
some keywords. In this case, I tried out “e-book”,
“fiction” and “stories”. It appears that Harry
Potter e-books are popular, but you risk copyright
infringement on that topic. The number one niche for
“fiction” happens to be “fan fiction”. Fan fiction
usually involves new story lines (often of an
explicit sexual nature) between popular science
fiction characters. We’ll pass on that one as well.
However, the keyword “stories” pulls up something
interesting: ghost stories. Here’s an area where you
could collect a lot of content from the public domain.
You could also hire a professional fiction writer
from Elance.com and have him or her put together some
ghost stories or old wives’ tales for you - and
voila! Instant niche product.
You can come up with other fun ideas within this one
niche by continuing to play with the variables. For
example, if you repackage the product purpose in the
audio-visual category, you might come up with other
ideas like:
- A CD or downloadable set of mp3’s containing
“spooky sounds”
- A set of graphics or screensavers for Halloween
- Some novelty software like a virtual ouija board
or ghost-hunting game
Now, wasn’t that easy?
Four new ideas generated almost instantly and you
didn’t even have to break a sweat...just fill in the
blanks of this formula and the product ideas pop out
like magic!
A powerful way to reap huge profits here is to act on
the right ideas fast. Turn million dollar ideas into
million dollar products.
About the Author
Ewen Chia is a master at the art and science
of making money online. Find out more about his
explosive strategy for creating a business that
makes over $100k a year in 7 days or less at:
==> http://www.7daystonicheprofits.com
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| _Additional Resources ... |
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Financial openings without warranty alias Unsecured personal loans - Amanda Thompson
Isn’t it the trillionth article on unsecured loans? All are filled with details – extended, exhausting. It looks like that the flood gates have opened and innumerable loan providers are ready to offer you unsecured personal loans. You want unsecured...
How to Get Fast Cash without Breaking the Bank - Caterina Christakos
Many of us rack our brains for the perfect job or business opportunity to bring in extra cash. We think that we need to come up with some brilliant plan to earn the money for a nice vacation, down payment on a car or some extra cash for our kid’s...
How Will Your Visitors Remember You And Your Business? Brand Yourself From The Crowd... - Radhika Venkata
Big and Yellow 'M' reminds you McDonalds... 'DELL' with oblique E reminds you famous 'Dell' computers... No matter somebody is a beginner or a well established business person, they need to make their products familiar to the people. With so...
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