 |
Further
Reading ...
|
|
5 Keys to Starting Your Own Internet Enterprise - Joel Christopher
Six months ago, I was asked by the moderator of a discussion group with a large membership to share some words of wisdom on how I got started online. She wanted me to share them with the group's eZine with 20,000 subscribers. It gave me a chance to...
Tips on How To Make Your Products Sell Faster - Ed Hammen
Make your products sell quickly by adding a lot of bonuses. You could get the free bonuses for little or no cost by joint venturing with other businesses. You could go to the “freebies” directories and find things. Then you could ask the legal...
Moving Money - William Cate
Moving Money By William Cate [http://home.earthlink.net/~beowulfinvestments/] [http://home.earthlink.net/~beowulfinvestments/globalvillageinvestmentclubwelcome/] Every Government wants foreign investment. No Government wants their citizens to be...
5 illustrious strategies to explode your web site traffic - Benjamin Scott
Are you spending hundreds of dollars on advertising campaigns, only to find out that you have earned a very small profit or none at all? Here are 5 illustrious strategies that will help you explode and create viral traffic to your web site. ...
|
|
|
Expand Your Horizons - Sell Your Professional Services Through ClickBank
|
 |
Written By:
Tim Coulter
|
|
|
ClickBank allows its merchants to sell many different types of digital products, but with the proviso that they must be deliverable entirely over the internet within 24 hours of purchase.
Most merchants focus on downloadable products (especially ebooks and software applications), although ClickBank can equally be used to sell digital content delivered by email or via membership websites and other online communities. But there is one category not usually associated with ClickBank - services.
In theory, the need to deliver within ClickBank's stipulated 24-hour timeframe excludes the sale of services. It is almost impossible to absolutely guarantee delivery of a service within a specific timeframe, as fulfillment invariably involves activity on the part of the merchant and may be affected by workload and other variable factors. With some services, implementation naturally takes place over an extended period (often scheduled to suit the buyer), making it even more difficult to comply.
Fortunately, ClickBank's interpretation of the 24-hour rule is somewhat liberal. A number of successful ClickBank merchants operate service-based businesses where fulfillment takes a month or more to complete. In these cases, delivery is deemed to have taken place when the merchant makes first contact with the buyer. This flexibility allows the sale of a very broad range of digital services:
- Writing services (ghostwriting, resume writing, translation, proof reading, editing etc)
- Artistic services (web design, graphic design, custom art, book cover art etc)
- Professional services (consulting, project planning, legal, accountancy etc)
- Technical services (website optimization, software development, etc)
- Marketing services (copywriting, search engine optimization, etc)
- Personal services (personal coaching, wedding planning, relationship counseling etc)
- Critique services (website - continued below ...
|
|
|
continued ...
critique, book critique, sales copy critique etc)
Despite the flexibility to sell various types of digital merchandise, every ClickBank sale involves a specific pre-defined offering at a fixed price. Before a sale takes place, a ClickBank buyer wants to know exactly what she is buying and how much she is going to pay for it.
So, you cannot use ClickBank to sell your services by the hour, nor can you currently establish recurring billing relationships with your clients. Whatever you sell, you need to package it so that it can be described very specifically and offered at a fixed price. For example, as an attorney, you could not use ClickBank to sell legal services using the traditional hourly-based or results-based pricing models. But ClickBank is ideally suited to selling a fixed-price legal service, such as writing a will or creating a simple, standardized contract document.
One of the most practical ways of selling services via ClickBank is to offer a customized version of an "off-the-shelf" product. For example, a web designer may offer a custom design service, whereby the buyer selects a web template and receives a limited (and specifically defined) amount of custom modifications included in the purchase price. This packaging model enables innovative merchants to penetrate markets traditionally dominated by expensive professionals, broadening their own scope by offering better value-for-money to the buyer.
So, use your imagination and create some new and enticing digital services that you can sell through your ClickBank account!
Copyright © Tim Coulter. All rights reserved.
Tim Coulter is a consultant and software developer who helps netpreneurs to harness marketing technologies.
He is also the author of "ClickBank - The Definitive Guide" The Ultimate ClickBank Tutorial & Reference Manual.
http://www.clickbankrevealed.com/
|
|
|
|
 |
|
|
| _Additional Resources ... |
|
How To Stop Your Site Disappearing Into The Void - Ofa Morgan
Repetition is the key to getting your adverts and promotion efforts noticed but when does repetition become over saturation which inevitably leads to boredom? Boredom and apathy. This is one of the biggest challenges you'll face when promoting...
Are We Having Fun Yet? - Judith Kallos
You'd better be! If you want your online business to survive and thrive, you need to be having fun! At least several times each week, potential clients call me for business ideas or suggestions for "things to sell" online. They don't have a...
Why communication is so important when selling to a global market - Anita Karlson Henssler
Today it is easier than ever to start and run a global business. Our advances technology has made the world shrink into one manageable market. You can sell your product to customers in Bangkok as easily as to costumers in Florida. All you need...
|
|
|
|
|
|
|
|
|
|
