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Further
Reading ...
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Selecting An Equity Finance Consultant - William Cate
Selecting An Equity Finance Consultant By William Cate Most Chief Financial Officers (CFOs) realize that it's a hundred times easier to raise venture capital for a public company than a private company. There is no shortage of individuals and firms...
How To Realistically Set Your Fees - Part 3 - Sue and Chuck DeFiore
Effect of Benefits We have previously examined realistic billable hours and the effect of business expenses on your hourly rate. Now we'll look at the effect of benefits. Once upon at time, when we were employed, we received a benefits package...
Recounting Your New Year Resolutions - Alyice Edrich
You may freely reprint this article in a print or online magazine, e-zine, or newsletter provided you leave the byline intact, don’t change the content, and make The Dabbling Mum web address clickable. Please consider sending a courtesy copy for my...
Truth and Lies - Jim Murdoch
How low can one get? The number of encounters I have had in the few months as a network marketer with liars is astounding. Why do people need to stoop to lying in their attempt to succeed? Do they really believe that they will attract customers by...
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Creativity and Innovation Management- Turning Ideas into Action
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Written By:
Kal Bishop
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The phrase “turning ideas into action” is a Russian doll.
Managing the ideas to implementation process is important for at least two reasons:
a)To make effective use of resources – investing in one idea uses resources that could be applied to another idea. Yet all ideas do not have the same likelihood of success.
b)To prevent re-engineering. There is often not enough time to properly develop and commercialise a product but there always seems to be time to go back and fix it. It has been estimated that the cost of re-engineering ranges from the low to high billions every year.
Effective idea to implementation involves a number of disciplines:
a)Effective idea selection – the first stage of innovation. Innovation can be defined as idea selection, development and commercialisation (as opposed to creativity, which can be defined as problem identification and idea generation).
b)Effective idea development – which involves a second tier of competencies. Where effective idea selection may be management, sales and end-user focused, idea development also requires technicians, designers and the like.
c)Effective idea commercialisation – which involves yet a third tier of competencies.
Each of the above can further be drilled to improve effectiveness. For example, idea selection can involve:
a)Selecting ideas according - continued below ...
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to type. Some idea types have a higher probability of success than others.
b)Selecting ideas according to strategic, competency and technical fit.
c)Selecting ideas according to practical impediments.
d)Selecting ideas at various stages of the idea funnel.
e)Selecting ideas according to end-user benefit.
There is much more to this….
These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com
Kal Bishop, MBA
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You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.
About the Author
Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com.
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| _Additional Resources ... |
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Public Relations: Time To Fix It! - Robert A Kelly
Is it broken? It will be if (1) you buy public relations services, then rely on tactics alone, and (2) fail to insist on a visible modification in target audience behaviors as a conclusive measure of PR success. Ask a CEO. Many will tell you “I...
Reinventing Failure: Designing Success! - Harald Anderson
I am fascinated by problems. I like to think of myself as a solution oriented individual. However when problems creep into my life as they always do I know that I am in for a major learning experience. I just finished reading a book this week...
You Know You're Too Ethical When... - Judith Kallos
Yeah, TOO ethical!? Lately, with some of the issues I've had to deal with in my day to day business activities it seems I am one of the rare few who is concerned about proper ethics and is naturally inclined to react with integrity. The last straw...
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