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Further
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Results of Poor Cross Cultural Awareness - Neil Payne Having a poor understanding of the influence of cross cultural differences in areas such as management, PR, advertising and negotiations can eventually lead to blunders that can have damaging consequences. It is crucial for today’s business...
How to Start a Photo Mug Business for Fun and Profit - Randy Wilson With a photo mug business you can provide personalized services to people and make money. You have seen people with pictures of their children, or grandchildren on their coffee mugs, and have thought it was a neat idea. That neat idea could be your...
So which is better fixed rate or adjustable rate mortgage? - Syd Johnson This is a question that keeps coming up when customers start looking at purchasing or refinancing their home. If you look at the average 30 or 15 year mortgage, it seems that the better mortgage depends on the type of customer. The best mortgage is...
7 Tips to Jump Start your Public Speaking Success - Sandra Schrift Publishing Guidelines: You are welcome to publish this article in its entirety, electronically, or in print fre*e of charge, as long as you include my full signature file for ezines, and my Web site address(http://www.schrift.com) in hyperlink for...
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Creating A Business Plan That Makes Tracks
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Written By:
Roger Kramer
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Creating a business plan is an important step. Often it is the step most often missed by new business owners that don’t want to be bothered with paperwork. However, consider this, for those entrepreneurs that create a solid business plan success in business nearly doubles. With new business failures so statistically high in the first five years why wouldn’t you want to increase your odds of success?
So why does a business plan matter? It’s your road map to the future. Would you get in a car to go on vacation without a map to get you to your desired destination? Not unless you’ve gone the route a few times previously, right? And since this is your first go around with your new business, it’s wise to create a business plan to increase your odds for success and give you a definite direction.
A business plan is also used for securing capital from banks, venture capitalists, investors and the like. None of which will give you the time of day unless you’ve done your homework. If you don’t care about the future of your business, why should they?
So, as they say, “Plan Your Work and Work Your Plan”. Beginning the business plan is often the most intimidating part so let us help you along. It’s not so difficult and can even be quite fun. Imagine that? Building your business plan is a little like building confidence in your future and that always feels good.
Let’s start with what elements are in a business plan.
1. Executive Summary: This is a quick description of everything you will be outlining in detail below. A swift summary of the company, its products, services, and outlook for the future based on simple statistics.
2. Table Of Contents: Just like a book, the Business Plan - continued below ...
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continued ...
has a Table of Contents for quick perusal.
3. The Company: This is a more in depth outline of the company, what it does, how it’s organized, it’s goals, direction, history, tasks, profits, etc.
4. Products and Services: An in depth description of the product or service. Basically, exactly what your business will be offering for sale.
5. Production: What is necessary to produce your product or deliver your service. This includes raw materials.
6. Marketing: A detailed marketing agenda including what and how you will advertise. You can take this straight from your marketing plan outlined in the Marketing Section.
7. Competition: A complete evaluation of your competition and how your business will meet the need in a different or better manner.
8. Obstacles: What hurdles will your business be met with? How will these hurdles be overcome? 9. Finances: Cost of the set up of your business as well as the day to day financial needs for overhead and marketing.
10. Milestones: This is the future time line of your business.
These are the basic elements of building your business plan. Begin by making a rough outline for each section and then build to a finished product. There are many books that offer guidance for these important planning steps. When you take the time to plan your business your business will reward you with a long future of financial stability. So jump in and make your future happen today.
About the Author Roger Kramer is the owner of AlphaServices. Developing business plans is our specialty so be sure to visit our Business Plan Center at http://www.alphaservices.com. We help you move toward success!
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