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Further
Reading ...
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10 PROVEN TIPS TO SURVIVE A COMPUTER CRASH - Eve Abbott the Organizer Extraordinaire
10 PROVEN TIPS TO SURVIVE A COMPUTER CRASH By Eve Abbott, excerpted from her new book, How to Do Space Age Work with a Stone Age Brain TM COMPUTER CRASH Do these words strike fear into you? If not, maybe they should! A computer crash is at best...
The Wages of Science - Sam Vaknin
In the United States, Congress approved, last month, increases in the 2003 budgets of both the National Institutes of Health and National Science Foundation. America is not alone in - vainly - trying to compensate for imploding capital markets and...
Pricing Your Products - Marc Singer
In our scramble to find a way to offer the lowest prices on the Internet, we often overlook the basic steps that we should be taking BEFORE we even offer a product for sale. We also overlook something even more important: you don't HAVE to have...
To Hype Or Not To Hype....That Is The Question - Michael Lemm
OK...before anybody get's their shorts in a bunch let me make it clear I'm not advocating hype. Quite the contrary....I hate it. (you out there Jay? LOL) You know the type. "Make a million in your underwear"...."100,000 with no selling and no...
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Company Logo Watches – The 30 Times a Day Reminder of Your Business
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Written By:
Edwin Taylor
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Watches bearing your company logo are a different prospect to other corporate branded items. Their higher perceived value makes them premium items, although in reality branded watches can be purchased for less than $5 a piece, making them remarkable value for money.
To get the maximum benefit from branded watches, they should be used carefully, emphasizing their premium value. Here are some ideas for using company logo watches to best effect:
- As internal rewards. For example, celebrate particular milestones or exceptional acheivment with a high quality watch gift.
- Motivational prizes. Offer watches as prizes for hitting sales targets or beating deadlines.
- High profile product launches, or new company launches. Give away watches at your launch event. A watch is looked at on average 30 times a day, which makes it the perfect vehicle for getting your logo in front of the eyes of journalists and reminding them about - continued below ...
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your new company or product.
- Customer bonuses. Use watches as bonus items for clients whose business exceeds a certain level. You’ll encourage your customers to spend that little bit more with you, and at the same time, put your logo on their wrist reminding them of what great service you offer (30 times a day!)
- Apology items. Everyone makes mistakes from time to time. If you’ve made an error, make it up to the customer by offering them a quality watch, branded of course, as a way of saying sorry. Not only will you be showing them you care, but you’ll be putting your corporate image on their wrist for years to come.
About the Author
Edwin Taylor is a graphic artist specialising in logo design and branding. He has worked for a wide range of clients from sectors ranging from automotive to private banking. Edwin is a contributing editor at Logo Informer ( http://www.logoinformer.com ).
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| _Additional Resources ... |
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Why the Internet is an Entrepreneurs' Dream - Marty Foley
Not long ago, a vacation that entailed travelling across much of the U.S. helped me reflect a bit about my Internet business, and reminded me of the powerful advantages of doing business online. Let's consider just a few of them... 1) Generate...
After July 8, Pay This Amount... - Robert F Abbott
You undoubtedly go through this, too. A few times a month you gather up the bills coming due and write checks or pay them online. As I was doing some bill payments recently, I noticed the tactic one company uses to get its customers to pay by...
Why Soft Skills Matter in Your Office - Susan Dunn MA The EQ Coach
A major problem for employers today is getting the best employees and then keeping them. How do you do this? One way is by understanding what it is employees want. Being able to sense what others feel and want is empathy, an emotional intelligence...
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