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Further
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The perils of the property ladder: has anyone noticed the silence? - cashzilla
There was a time when every conversation was focussed on property and every other TV programme was about property makeovers. Everybody wanted to get into property and those already on the ladder seemed fixated on becoming wealthy overnight. ...
Boost Your Sales Copy With One Simple Tweak - Palyn Peterson
Do you want an amazingly simple trick to move far ahead of your competition and increase sales? With this free, no- software little tweak, you will be able to put customized information into a web page that is different for everyone you invite to...
How To Write A Proposal To Get Freelance Work - Angela Booth
*Article Use Guidelines* Use in opt-in publications, or on Web sites, but please include the resource box. Please send me a copy, if possible. Many thanks. ** Summary: Want to get freelance work? Write a proposal. Category: Writing Words: 700...
The Desire For Money, Do You Have Business Sense? - Joseph T Farkasdi
For those of us who grew up with parents who worked for businesses rather than owned them, the world of business can be quite a mystery. Even more so if we've dared to try to start one of our own. There is the factor of what type of business to...
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Building an Email Marketing List
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Written By:
Megan Corwin
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There's a marketing estimate that it takes something like seven contacts with a potential client before they purchase. Email is a wonderful way to handle these contacts for a variety of reasons:
- you can send one message to a large number of people
- compared to traditional hard copy marketing it can be a lot less expensive
- if you use a list management system you can get instant results like how many people opened the email and how many "click throughs" there were to the links in the email
The most important part of an email campaign is having a list of qualified email addresses to send your marketing piece.
So just how are you supposed to get those email addresses? The best method is to have a sign up form on your website to capture the visitor's information. Here are some DOs and DON'Ts for creating a list for your online business.
DO:
- Offer an incentive for them to give their email address. People usually won't give away their personal information unless they get something in return. Ideas for incentives include: a free report or guide, entry into a contest, product demo or samples, a - continued below ...
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complimentary consultation, etc.
Provide valuable content in your communications. Offer tips and advice for the customer along side your marketing message to keep it from being too "sales-y."
Ask for valuable marketing data on the sign-up form. Pick only one or two things to keep the registration process short and easy. What data could really help you with your marketing? Knowing their gender, age, location, interests?
DON'T:
- Sell or give away your list.
- Fill up their inbox with messages. Keep to a monthly or weekly schedule at most.
- Bog your message down with lots of advertising. It will quickly be deleted.
It can take time and effort to build your internet marketing list, but the results will be well worth it.
Megan Corwin is an internet marketing coach who helps work at home professionals grow their businesses. For more articles and advice about online marketing strategy and solutions, become a member of Megan’s online community for work at home women: http://www.wahwoman.com/membership.html
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The Almighty Business Plan - Darrin F Coe MA
The Almighty Business Plan From the ebook, Micro Loans: Finance Your Dreams By Darrin F. Coe, MA According to Richard Greene, in his book, From One Entrepreneur to Another.How to Start, Manage, Grow and Exit Your Own Small Business, “The business...
How I Help People Make Money Working At Home! - Jeff Schuman
How I Help People Make Money Working At Home! © 2003 Jeff D. Schuman http://www.Team-Schuman.com ----------------------------------------------------- As I think back on my first year in internet marketing and network marketing online this thought...
Team Success with “Innies”: Why You Want Them on Your Team and How to Help Them Excel - Sarah Dolliver
Everyone knows, works or lives with “innies.” Who are they and what can they do for your team? Let’s find out! “Innies” are those quiet, reserved folks who take time to think before they comment. You will find that they adore being by themselves,...
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