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Further
Reading ...
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How to Drive a Stampede of Laser Targeted Traffic Using Postcards - Rob Taylor
How would you like to make $4 for EVERY visitor who hits your site? How about $8? Would you be interested? This kind of money sounds insane doesn’t it, especially when you consider that most websites are lucky if they can make a $1 out of a...
Be a Storyteller, Not Just a Speaker - Sandra Schrift
Stories develop themes. The themes chosen to illustrate the possibility of stories are: Relationships, Choice, Creativity, Making a Difference, Celebration. Speakers are ordinarily people, from teachers to grandparents, from mountain climbers...
How Will Your Visitors Remember You And Your Business? Brand Yourself From The Crowd... - Radhika Venkata
Big and Yellow 'M' reminds you McDonalds... 'DELL' with oblique E reminds you famous 'Dell' computers... No matter somebody is a beginner or a well established business person, they need to make their products familiar to the people. With so...
Saving Money - The Magic 20 Percent - Emmanuel Mendonca
Saving money is not easy and is made more difficult if you have a short-term outlook regarding your personal finances. If, like many people, you are living from one pay cheque to the next, it is difficult to put some money aside for a rainy day or...
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Book Review: The NEW Game Of Business
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Written By:
Bonnie Jo Davis
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If you think you've seen and heard everything there is to say, The NEW Game of Business brings new distinctions and a fresh perspective to the world of business.
This slim, easy-to-read soft cover book is so good that it should be required reading in business schools around the world. Every entrepreneur and every company employee, from the janitor to the CEO should read and reread this book.
The author's quote in Chapter Five quite nicely summarizes the topic of this book. Mitchell Axelrod says this "I help you get from where you are, to where you want to be." The new game in town is that of reciprocity and no longer does the businessperson with the most toys win.
Consumers are tired of turning on the television every day to more bad news about badly run businesses. Corruption and scandal seem to rule the day and all this negativity takes a toll on the economy and well being of those who sell and those who buy. Mitchell Axelrod advises that thinking outside the box is so outdated that businesses need to throw away the box entirely and begin playing "The NEW Game of Business." This game is inclusive rather than exclusive and it is based upon service. Reading this book will help teach you the value of throwing out the old rules and writing a new script for a new game. A game where everyone wins.
The chapters of this book include: Play by the New Rules... "Caveat Vendidor!" Design a New Strategy... It's NOT just Business; It's Personal!, Practice New Economics... Good Deals are Good Business!, Seek a New Mission... Put People Ahead of Products and Profits!, Send a New Message... What Business Are YOU In?, Chant a New Mantra... "Serve, Deliver, Serve Some More!", - continued below ...
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continued ...
Find New Solutions... Don't Fall in Love with Products or Services!, Acquire New Skills... Master the Tools of the Game!, Build A New Model... Integrate or Disintegrate! and Generate New Money... Profit is EVERYBODY'S Business! The material covers everything a reader needs to know about generating a profit while gaining lifelong customers and keeping loyal and happy employees. Apply these proven principles used by companies such as Nordstrom and Starbucks and you will find your business growing exponentially while you achieve your dreams!
Mitchell Axelrod is a consultant, professional speaker, talk show radio host and frequently published author on the topics of marketing, sales, entrepreneurship, life skills and playing the new game. For over twenty-five years Mitch has been consulting with Fortune 500 companies, banks, insurance companies, small businesses and individuals on how to boost income, increase sales and profits while deriving more fun, fulfillment and satisfaction from work. You can purchase The NEW Game Of Business at http://www.TheNewGame.com
(c) 2004, Davis Virtual Assistance. All rights in all media reserved. Permission to reprint granted to all venues so long as the venue is opt-in only.
Bonnie Jo Davis is a Virtual Assistant, author of the e-book Articles That Sell and webmaster of the Articles That Sell Center. To sign-up for her free monthly e-zine visit http://www.ArticlesThatSell.com/newsletter.htm
Bonnie@DavisVirtualAssistance.com
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| _Additional Resources ... |
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The Road to Success - Kate Smalley
Never have I been in the position of making as many critical decisions as I am now - at the helm of my own business. I never imagined that providing freelance secretarial services could be such a busy endeavor! When I first started it was so...
The Fine Art of Delegation - Kathy Paauw
“No man will make a great leader who wants to do it all himself, or to get all the credit for doing it.” --Andrew Carnagie Success in delegation is not measured by how you go about delegating, to whom you delegate, or how often you delegate. Your...
Venture vs Vulture Capitalists - William Cate
Venture vs. Vulture Capitalists By William Cate Published July 1999 [http://home.earthlink.net/~beowulfinvestments/] [http://home.earthlink.net/~beowulfinvestments/globalvillageinvestmentclubwelcome/] In the last issue of EFS (V3#10), my Venture...
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