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Further
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Why You Need a Business Planning System NOT a Business Plan - David Coffman Copyright 2005 David Coffman When someone mentions business planning we have been conditioned to think about writing a business plan. There are hundreds of books and articles, tons of software, an army of consultants, and a multitude government...
MEN: IS YOUR DRESS HINDERING YOUR CAREER PROSPECTS? - Sue Donnelly REPRINT GUIDELINES =-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-= You are free to publish the following article in its entirety in your eZine or on your website. Our only condition is that you MUST keep the information about the...
Finding a Niche Market - Stephane Kouandi You are probably new to ecommerce or have decided to get involved into it. In any case, if you plan to run an ebusiness of some kind, I advise you to read this article. My dear friend you have probably heard that it is easy to make money on the...
Financing Your Business Venture - Mark Askew Many small businesses were born during the recession of 2001. One key reason is that during a recession period overhead costs tend to be lower. Still the time comes when a business needs to ascend to higher ground and reach a larger group of...
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Are You A Green Thumb Leader?
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Written By:
Eileen McDargh, CSP, CPAE
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From my home office, I can look out and see my garden. It’s loaded with wonderful, terrible sights, sights that mirror much I find in many of America’s organizations. You’d recognize it too.
There are roses speckled with mildew and rust from the fog carried on the breath of El Nino. Weeds have taken over many patches of dirt, despite the fact that I have gone over them with a hula hoe. (For the non-gardener, that’s a triangular hoe which saves your back. Supposedly, you scrub away, loosening weeds –and anything else that stands in the way—while leaving the good soil behind.) The rogue cherry tomato plant however, has taken off … again. Sticky green arms with tiny green/yellow fruit now stretch in all directions. The plant was a gift from some bird who dropped a seed as it flew to a nest in the pine tree. I didn’t think a cherry tomato would grow in a patch of adobe clay. My feathered seed sower proved me wrong.
What I must do to get my garden back in shape, to make it world class and ready for the competitive eye of my next door neighbor, is exactly what every leader must do: seed, feed, and weed. How I perform seeding, feeding, and weeding depends upon the season, the unexpected turns of nature, and the makeup of my garden. Walk with me through my garden and you’ll see the analogies for our work world.
1.Consider the “season”. In today’s 24-hour, global economy, it would appear that there is no season, nothing that distinguishes night from day. Grow, grow. Sell, sell. But the smart leader watches the sky, reads the clouds, and can read when there are shifts to indicate a new season. Bring products to market at the wrong time or introduce an idea without understanding timing, and the “garden” can quickly resemble a piece of scorched earth.
2. Watch for trends. Read magazines like Executive Excellence, Fast Company and American Demographics. Subscribe to TrendLetter. Explore new planned communities and see how people are choosing to live. Study mail order catalogs. In these latter two areas, you’ll find a move toward “Main Street U.S.A.”. Sure, high- speed connections and technology are placed in the home, but outside, new designs incorporate walking paths, close-at-hand stores, and alleyways connecting homes. Technology will be used for information, but the technology backlash is for creating places of human, real-time interaction. Levenger’s, the mail order catalog for unique office and library accessories, features rotary dial phones. The catalog copy reads “You don’t have to program it!”
3.Give credence to the unexpected and control what you can control. The El Nino weather that not only raised havoc with my roses, but spawned dangerous storms and opposing draughts throughout the world - an example of our helplessness to control some of our environment. The same thing is true in business. Market turndowns, a coup in Africa, the scandals of a Presidency, an airline strike - you name it - there are many things that can impact our business. A green thumb leader takes all possible precautions and then remains flexible and ready for the unexpected. Scenario planning, a strategy first employed by Royal Dutch Shell, brings experts from a wide range of fields to discuss actions if different scenarios take place. Scenario planning allows you to think out - in advance - various options. In like fashion, my corner of the garage has - continued below ...
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all the tools, sprays, and plant potions for possible surprises.
4.Plant seeds and give space to the sowers. A green thumb leader knows that it is only through dialogue that ideas can sprout and take root. Instead of jealously guarding “my ideas, my client, my territory”, a leader with an eye toward growing a garden takes no ownership, but rather seeks to find which seeds have merit. Like the biblical passage, some seeds will whither on rocks or find little moisture in shallow soil. But others will be carried to places where they flourish.
As for giving space to the sower, consider my vagabond tomato plant. Where are the unexpected business opportunities which can spring up if allowed to flourish? When newcomers bring ideas from other industries and businesses, are they welcomed, or are they rooted out because “that’s not how we do things here?”
5.Feed different plants differently. Not every plant is fed the same thing, yet all plants must eat. My roses need a systemic for the rust and mildew, and a topical spray. My oranges just need citrus fertilizer every now and then. A green thumb leader understands the truism that “nothing is so unequal as the equal treatment of unequals”. Just as each voice has its own unique sonogram, each employee, associate, or stakeholder needs a unique blend of “food”. For some, it’s “numbers”. “Give me numbers and I thrive”. For many, it’s the opportunity to learn and advance in knowledge. For others, it’s the engaging nature of the work itself which offers fulfillment. One size does not fit all.
6.Weeding is back-breaking work. A hula hoe alone will not suffice. It was not enough to turn over the soil and think that I had rid my garden of weeds. In fact, because I didn’t bend over and get close enough to the ground, I picked up only the surface “weeds”. What I really had managed to do was to churn the stronger ones into a hiding place where they surfaced stronger and more invasive then ever.
A green thumb leader hates this part of the task. It means fact-finding – accountability- and time. Not everything that is “green” belongs in my garden. Not every associate belongs with you. In fact, sometimes firing customers can at times be the healthiest long-term fertilizer for a vibrant business.
7.Take time to stop and smell the roses. I can get so overwhelmed with the “work” of my garden that I forget why I planted it. Just sitting in my garden, seeing my neighbors’ delight when I deliver bouquets to their doors, or smelling the fragrance in the evening are all the reminders I need. Why have you planted your “garden”? Are there people who delight in the work of your hands? What is the aroma that lingers after you have turned off the lights for the night?
Here’s wishing green thumbs for all of us – in our gardens and our business.
© 2000 by Eileen McDargh. All rights reserved. Reprints must include byline, contact information and copyright.
About the Author Eileen McDargh, CSP, CPAE, is an international speaker, author and seminar leader. Her book ‘Work for A Living and Still Be Free to Live’ is also the title of one of her most popular and upbeat programs on Work/Life Balance. For more information on Eileen and her presentations, please call 949-496-8640 or visit her web site at http://www.eileenmcdargh.com.
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Hope For The Struggling Internet Marketer - Bobby Walker Instead of giving you advice on how to make a million bucks, and pretending to be famous and wealthy, I would like to talk about all the net-prenuers who aren't making a living on the information superhighway. Every time you turn around,...
JV and Grow Rich - Rod Beckwith To illustrate the concept of arranging simple joint ventures that can lead to exciting new business opportunites, I am including a short story and correspondence that led me down a grand path to a very successful deal that involves one of the most...
Dispelling a Myth - Robert Van Rumpt You don’t need any computer skills to create an on-line business. I hear this lot…….it must be believed by many because examples are quoted that all it took was a few clicks and thousands of dollars started to pour in. I don’t know about you but I...
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