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Are You an Entrepreneur That is Starved for Time? - Vishal P Rao
Being an entrepreneur and running a successful home-based business is stressful at times, and can be hectic. Success within a home-based business though, absolutely demands time management skills, or the chores that need to get done will be left...
10 More Tips For Selling Your Own Home - Steve Gillman
Selling your own home can be a time-consuming and frustrating process. Sometimes, though, in the right market, it makes sense to save thousands of dollars in commission and do it yourself. If you've decided to give it a try, use the tips here to do...
How to Make the Most of Your Home Internet Based Business Opportunity in the Search Engines - Adrian Austin
The main part of making a home Internet based business opportunity work is advertising it. The best way of advertising on the Internet is through search engines. The three ways search engines work is through natural search, pay for inclusion(PFI),...
Online Retirement Opportunity: Freelance Copywriting - Nick Usborne
For most of us, the idea of retiring simply on our pension is not a happy prospect. While we may have always had dreams of a retirement that is worry-free and with a few luxuries thrown in, the stark reality is that our pensions will likely give us...
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Add a teaching gig to your marketing toolkit
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Written By:
Cathy Goodwin, MBA, PhD
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Add a teaching gig to your marketing toolkit
How can you gain credibility and exposure for you and your business, reach a motivated audience, develop a far-flung network, hone your presentation skills -- and get paid to do it? Many executives and entrepreneurs have found an answer: they teach classes in adult education programs.
Adult education is big business. In the new century, "change" is a hot topic and learning is no longer confined to traditional degree programs. As people want to grow their careers and enrich their lives, specialized programs have emerged to reach this market.
Some teaching venues require at least a master's degree. Others allow you to share your unique skills, from designing brochures to tarot reading. Temple University's continuing education program has offered a half-day class taught by a cleaning lady. The subject? Speed cleaning.
If a target market exists for your business or if you have knowledge that people can use on the job, chances are a target market exists for you in the world of adult education. By entering this world, you can demonstrate your skills to a receptive audience, meet some terrific people, learn more than you expected and even have some fun.
Teaching requires more than a good speaking voice and a knowledge-filled brain. Every minute you are in the classroom, you are marketing yourself to your students. You must keep students involved for up to eight hours. Since the average adult attention - continued below ...
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span is about fifteen minutes, you have to design exercises, activities and questions. You have to deal with the unexpected. Students will arrive late, ask off-the-wall questions and challenge your expertise. Occasionally, students will be rude, insulting or even abusive.
Most people who teach find themselves exhausted after even a short class, yet also exhilarated. Teaching can be a high when everything goes well. The secret of successful part-time teaching is to identify your purpose in teaching and fine-tune your skills to your target market. You want to reach students who are also potential customers. If a school features astrology and visualization, your course on finding the lowest mortgage rate won't fit, unless you suggest people consult the stars to meet their financial goals.
People who have added teaching to their promotional toolkit report finding success and fun along the way. One public relations consultant gets forty percent of her clients from adult education classes. Another builds skills to help develop his core business. The opportunities are available to almost anyone, anywhere.
About the Author
Cathy Goodwin, MBA, PhD, is a writer, consultant and speaker, who specializes in career transitions that increase personal freedom. For her ebook on adult ed teaching, click on http://www.movinglady.com/ebooks.html. For her free ezine, email subscribe@movinglady.com. .
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5 Things to Think About For Online Business Success - Elizabeth McGee
Being successful and making millions in an online business, or any business for that matter, is a conscious effort to be successful and make money. “Of course I have that!” you say? But do you? We all want to be rich, but do you have what it takes...
Why Go Public? - William Cate
Why Go Public? By William Cate Published September 1999 [http://home.earthlink.net/~beowulfinvestments/] Or, visit the Global Village Investment Club Website: [http://home.earthlink.net/~beowulfinvestments/globalvillageinvestmentclubwelcome/] It...
Getting to Know Your Digital Color Printing - Kristine Llabres
Digital simply means the implausible high resolution printing result of the files that you have from your computers. Since it is always better to use original things rather than the copied ones for the authenticity and originality is there. And that...
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